Succession planning
Prepare your business (and legacy) for what comes next
With more than 2.3 million U.S. small businesses expected to change hands in the next decade, the risk and opportunity are both enormous. We partner with you to build the roadmap for leadership and ownership transition that preserves value, protects your people, and ensures continuity. We help you navigate the operational, legal, and financial dimensions of succession so the business you built continues to thrive.
Is this you?
You’re leaving it to chance
You haven’t mapped who will lead or own your business when you step back
You’re worried about what’s next
You want to ensure your legacy is protected and your business remains valuable
You’re committed to continuity
You want your business to keep running smoothly, whether you exit, retire, or hand it over
You’re building for transition
You want a plan that aligns with your goals, your team, and your future
Where you are
- Leadership and ownership roles are unclear
- You don’t have a defined timeline or process for transition
- Your business value, structure, or legal estate aren’t aligned with your exit goals
- You risk disruption, lost value, or unwanted surprises when change happens
Where you want to be
- You have a clear leadership-and-ownership path in place
- Your team understands the transition plan and their roles within it
- Your business structure, value, and tax position are aligned with your exit intentions
- You feel confident the business will thrive through and after your ownership change
How we get you there
- We define your transition goals and timelines
- We assess talent, ownership, and legal/financial structure
- We build an integrated plan for operational leadership and ownership shift
- We work side-by-side with your team to implement the succession plan
What happens during implementation
We implement alongside you, illuminating your best options and serving as your trusted advisor as your prepare for transition.
Operational succession
Maintain continuity.
We assess internal talent, cross-train, and clarify roles to ensure smooth leadership transitions and minimize disruption.
Ownership succession
Protect your legacy.
We align exit timelines, legal requirements, financial structure, and valuation goals to create a clean, compliant, financially sound transition.
Integrated succession planning
Bridge the gap.
We merge operational, legal, and financial planning into one cohesive roadmap so your business stays stable, valuable, and future-ready.
How succession planning fits within the Profit Platform®
Succession Planning ties together Strategic Planning, People, and Measurement.
It strengthens your business strategy by ensuring leadership continuity, supports Workforce Development by retaining key talent and roles, and reinforces Business Analytics by aligning value, metrics, and transition timing.
One client prepared a three-year succession roadmap, identified internal leaders, and structured the ownership shift, resulting in zero downtime during transition and a measurable increase in company valuation ahead of sale.
By planning early, Cogent helps you turn change into an opportunity instead of a risk.
Portrait of Life
The human side of succession planning
What implementation does for your life:
You no longer worry about who will take over – you know who and when.
Your company runs on clear leadership, aligned ownership, and defined roles.
Your team stays intact, your business value is preserved, and your legacy continues.
You’re leading with purpose, and passing the baton with confidence.
What clients say about Succession planning
Cogent provided us with tools and behind-the-scenes support for a great succession transfer.
Our business has been a successful business through two generations, but it was time to take our company to the next level financially and professionally for the third generation of ownership. We would highly recommend Cogent Analytics to other small businesses who are looking to pass the legacy of their business on to the next generation of prosperous and strong business ownership.
Delaying puts you at risk of forced decisions under pressure, lower value exit, leadership gaps, and operational disruption, and often limits your ability to choose the ideal path.
What business owners ask us about Succession planning
What does succession planning mean?
Succession planning outlines how leadership and ownership will shift in your business, ensuring continuity, preserving value, and securing your legacy.
Why is succession planning important for business owners?
Without a plan, transitions can cost value, disrupt operations, or force unwanted outcomes. A clear plan avoids surprises and retains your hard-earned equity.
What are the steps of succession planning?
Typical steps include assessing internal talent, setting exit timing/goals, aligning legal/financial structure, training successors, and executing transition in phases.
Does succession planning only apply if I’m retiring?
No. Succession planning protects your business through any ownership or leadership change – whether you’re retiring, selling, handing it to family, or simply shifting roles.
How will my retirement impact my company and my employees?
Retirement without a succession plan leaves your company vulnerable to lost leadership, knowledge gaps, and reduced value, which can affect employees, culture, and financial stability. It also leaves you and your personal assets vulnerable.
What happens if I delay succession planning?
Delaying puts you at risk of forced decisions under pressure, lower value exit, leadership gaps, and operational disruption, and often limits your ability to choose the ideal path.
Ready to secure your legacy and your business?
You’ve built something meaningful – now let’s ensure it’s handed off on your terms.